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BookPublication 2009How We Decide
This book explores how neuroscience is helping people to produce better television shows, win more …
This book explores how neuroscience is helping people to produce better television shows, win more football games, and improve military intelligence. Since Plato, philosophers have described the decision-making process as either a rational one, based on logic and deliberation, or an emotional one, based on intuition. As scientists break open the mind’s black box with the latest tools of neuroscience, they are discovering that whenever we make a decision, the mind uses a blend of…
Education/Labor | Decision Psychology | Business/Industry | Culture/Society | Economics/Finance | Health/Medicine | Military/Defense | Science/Technology -
BookPublication 2013Thinking, Fast and Slow
This book by Nobel Prize winner Daniel Kahneman explains two systems of thinking: one fast, …
This book by Nobel Prize winner Daniel Kahneman explains two systems of thinking: one fast, intuitive, and emotional, and the other slow, deliberative, and logical. Kahneman explains how these systems shape our judgments and decisions, using examples ranging from corporate strategies to vacation planning. The book provides practical and enlightening insights to help people make good choices, including when to trust intuition, how to tap into the benefits of slow thinking, and what techniques can…
Education/Labor | Decision Theory | Decision Psychology | Business/Industry | Culture/Society | Economics/Finance | Health/Medicine | Military/Defense | Science/Technology -
BookPublication 2010Predictably Irrational: The Hidden Forces That Shape Our Decisions
This book explores the “hidden forces” that shape decisions as an argument against the common …
This book explores the “hidden forces” that shape decisions as an argument against the common assumption that people act in fundamentally rational ways. From drinking coffee to losing weight, people consistently overpay, underestimate, and procrastinate. Ariely shows that such misguided behaviors are systematic and predictable or “predictably irrational.”
Education/Labor | Decision Psychology | Business/Industry | Culture/Society | Economics/Finance | Health/Medicine | Science/Technology
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